What Is Contextual Marketing?

Have you ever thought about your consumer experience when a user clicks onto your website? Whether the user is a new prospect or a long time customer, the experience is always the same. What if there was a way to share individualized experiences for each of your

How To Generate Pre-Launch Buzz On Social Media

Are you getting ready to launch your next product? Whether you are a small-business, a huge franchise, or an individual researching, there are steps to take to create buzz on social media for the pre-launch of a new product. Launching with an

What Is Organic Social Media Marketing and Why Should You Develop Your Strategy?

I bet you are probably thinking, “What is organic social media? I thought organic was something that you only buy in the grocery store.” Well, you are right, you can buy organically in a grocery store. However, organic social media marketing is also a thing.

Say Cheese To My New Content Creator

SO. A lot of you dope readers have been sending me more and more inquiries through comments and emails. I just want to say thank you and I appreciate each and every one of you. I love communicating with all my readers and hearing their comments

Constructing An Effective Paid Media Strategy

Welcome to the very first post within the newly added marketing category on itsprobablyrob.com. I have a strong background in general marketing through educational and professional entities. With my strong passion for the subject, I thought sharing my knowledge with you